Go Smarter With a Cuppa

The Go Smarter coffee cart

Staff working on Parsons, Armstrong and Crowther Industrial Estates in Washington were treated to a free cuppa by the Go Smarter to Work team recently, in a bid to find out more about how people travel to and from work and spread the word on sustainable travel options.

Organised by Go Smarter, the Tyne & Wear sustainable travel initiative, the Go Smarter Coffee Cart pulled up at each of the Industrial Estates this summer and offered workers a hot drink as well as tips on how to reduce congestion and emissions through car sharing, cycling and public transport.

Each person who filled in a Go Smarter to Work travel survey, giving details about how they currently get to and from work, could be eligible for a personalised journey plan created by the Go Smarter team.

Carol Dougherty from Go Smarter’s Washington team said: “We spoke to hundreds of people who work at the industrial estates in Washington and we talked about the various ways of reducing congestion on the roads and also finding greener and healthier ways of travelling.

We’re now working on creating each eligible person their own journey plan which will offer recommendations on transport options such as car sharing and public transport.

Staff were also given details of some special incentives to help them make the switch from driving to work. These include public transport taster tickets, where people can try out a public transport option for free, and cycle training, which provides tips and training on safe cycling.

Carol Dougherty added: “I hope we’ve opened people’s eyes to the different options which are available, and highlighted some of the benefits as well. By encouraging more people to pick a sustainable way of travelling to and from work we can improve the health and wellbeing of employees and also help relieve congestion on our roads.

In addition to travel incentives and journey plans, Go Smarter to Work offers those already cycling free Dr Bike checks so they can be confident that their bike is in good condition for their journey.